Ayush Nivesh Saarthi portal
▪ This initiative aims to position India as a global leader in traditional medicine and wellness.
▪ The launch took place during the Ayush Stakeholder/Industry Interaction Meet in New Delhi.
▪ Ayush Nivesh Saarthi serves as an investor-centric digital platform. It was developed by the
Ministry of Ayush in collaboration with Invest India.
▪ The portal consolidates policy frameworks, incentive structures, and investment-ready projects.
▪ The Ayush industry has seen rapid growth. From 2014 to 2020, it recorded an annual growth
rate of 17%.
