- The Reserve Bank of India is not the most powerful in terms of monetary fire power like its peers in the US and Europe but when it comes to popularity, the monetary authority is the most followed on Twitter.
- With the microblogging site emerging as a key platform for information dissemination, many central banks are active on Twitter, especially in these times of economic uncertainties amid the coronavirus pandemic.
- The 85-year-old RBI and its Governor Shaktikanta Das have separate Twitter accounts.
- RBI’s Twitter handle has 7.45 lakh followers. On April 20 alone, the handle saw 1.31 lakh new followers, according to an official with the central bank, who attributes the massive spike to an ongoing campaign.
- Since March 2019, the count of followers has more than doubled from just about 3,42,000 to over 7,50,000 to data
- Closely behind RBI is the Bank Indonesia, the central bank of the East Asian nation, with 7.15 lakh followers. At the third spot is Banco de Mexico – the apex bank of Mexico – with 7.11 lakh followers on the microblogging site.
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