5time world chess champion Viswanathan Anandwas appointed as ambassador of World Wildlife Fun(WWF)India’s environmenteducationprogramme. Gist about the programme The programme was started in 1976 as an initiative of Nature Clubs of India (NCI) with aim to create a generation of critical thinkers, problem solvers and environmentally conscious individuals. It follows a 3way strategy approach namely; building environmental awareness and knowledge; developing requisite capacity and skills; and enabling action for conservation and sustainability. About WWF India: WWF India was founded with the objective to ensure the conservation of the country’s wildlife and natural habitats. It was set up as a Charitable Public Trust on 27thNovember 1969. It celebrates 50 years of conservation in India.